Driving Diversity and Inclusion in Motorsports
Kellymoss deeply believes the key to growth for our industry lies in expanding opportunities, embracing diversity, and enhancing the accessibility of motorsports so it can be enjoyed by more fans who recognize that racing can offer viable career paths and a relatable story for people from all walks of life.
From developing female drivers to attracting fans from less privileged communities to igniting passion for motorsports in our youth, we've gathered these goals into a formal platform - Race Forward: Driving Diversity for Motorsports Growth.In 2024, we have not one, but two, incredible athletes on our racing team delivering on our Race Forward mission - Loni Unser, a well-known 4th-generation name in racing lore, and Jordan Wallace, the first African American to compete in the Porsche Carrera Cup North America series.
When you join us in the Platinum Membership, we guarantee you'll walk away by the end of 30 days having clearly identified actionable strategies to improve your track time or your money back!
Loni Unser, a 4th-generation name in racing lore, brings a rich heritage and unparalleled talent to the Kellymoss team. Her involvement is a testament to our commitment to developing and supporting female drivers in motorsports.
Jordan Wallace, the first African American to compete in the Porsche Carrera Cup North America series, exemplifies our mission to drive diversity forward. His groundbreaking achievements inspire and pave the way for future generations of diverse racers.
Kellymoss is dedicated to attracting fans from all backgrounds, ensuring that motorsports are accessible and exciting for everyone. By organizing community events, educational programs, and outreach initiatives, we strive to bring the thrill of racing to a broader audience.
We believe in the power of igniting a passion for motorsports in our youth. Through school visits, youth programs, and partnerships with organizations like the Badgerland Girl Scouts, we aim to foster a love for racing and present viable career opportunities within the industry.
We invite you to learn more about our Race Forward initiative and how you can be part of this transformative movement. E us at for more information.
